Mighty, Meet the new generation of Kid CEO’s

Enrichment programmes have just levelled up for children thanks to the thought-leader start-up, Mighty.

Kids are no more limited to school, sports, and camps, instead, they are encouraged to be exposed to more money-making prospects in a bid to catapult them to have the chance of becoming better leaders of tomorrow.

Based in LA, Mighty, ‘where kids start and run real businesses ‘started as a project-based learning experiment. Although the company has only been around for a year, its social mission is just as important as its financial goals.  The team at Mighty work for their CEO’s, giving them the respect, they deserve like any other CEO whilst driven to see the young entrepreneurs succeed.

Every member of the team is empowered and expected to always take action. They also openly encourage the young CEOs to make mistakes and use them as learning curves and motivation to perform even better next time. Additionally, at Mighty they believe it is a captain’s job to lead the team to success, therefore every member is inspired to bring out the best in each other.

Mighty is led by founder’s Ben Goldhirsh, who previously founded the GOOD magazine and Dana Mauriello who spent almost 5 years with Etsy. The concept for the company was born when Goldhirsh became aware of the gaps in children’s learning when his daughters attended a 6-person school in Costa Rica. His fear of them falling behind their peer’s who lived in other states exceeded his expectations when it came to solving the problem. He started them off by selling online bracelets which meant teaching them about start-up capital, business plans and marketing.

The founders both invested in the crowdfunding platform created for the start-up that consists of 3,000 CEOs. Mighty recently closed on $6.5 million in seed funding led by Animo Ventures, with participation from Maveron, Humbition, Sesame Workshop, Collaborative Fund and NaHCO3, a family office.

The popularity of the programme comes at a time when it is not as easy to get a job in the real world whilst in school is a challenge and not widely encouraged.

Welcome to the 21st-century lemonade stand, where the Mighty user gets a percentage of the sales.